Digital technologies and global markets can be key ingredients for the resilience and prosperity of micro, small, and medium enterprises (MSMEs). Enabled by digital tools, platforms, and services, MSMEs are reaching and selling to new customers across their borders more efficiently than ever before.
The session will explore themes presented in a recent Global Innovation Forum report, “Making Small Businesses Mighty.” The report presents small business case studies to demonstrate how small businesses from the United States and Asia Pacific region are relying on digital tools and trade to grow innovative, resilient, and global businesses.
It also outlines the findings of a small business survey, demonstrating the potential impact of a digital trade agreement, the provisions that MSMEs believe are most important to their success, and how entrepreneurs are leveraging technology to tackle the traditional challenges of exporting.
